How does it work?    

Australian Family Magazine and Pack is delivered directly into the hands of 300,000 parents twice a year – May and November and parents collect their pack direct from their child’s teacher or carer.

The company has exclusive distribution contracts with 15 peak children’s services associations nationally, granting Australian Family exclusive sampling rights to over 4,500 individual children’s services around Australia.

These include kindergartens, pre-schools, childcare centres, family day care services, occasional care, playgroups and schools.

The pack is a sample bag filled with every day grocery and personal need items. It also contains Australian Family Magazine, a full colour glossy magazine.

The magazine provides the means to advertise and communicate with families on relevant issues, within a trusted forum.

 

Both products reach a highly targeted and receptive audience – the 25-40 year old female main grocery buyer, who have children aged over two.

In-depth marketing research is conducted with every distribution.

Measurability and accountability are guaranteed via the research

Obtain feedback on sampled products direct from recipients, within the sampling fee.

There is access to research data gathered direct from families on a broad range of topics.

For more information on advertising rates see contact details below.


Mechanical:

 
Type Area
Trim Size
Bleed
Depth mm
Width mm
Depth mm
Width mm
Depth mm
Width mm
Double Page
Spread
255
380
275
412
287

424

Full Page
255
177
275
206
287
218
1/2 Page
Horizontal
126
177
136
206
148
218
1/2 Page
Vertical
255
86
275
103
287
115
1/3 Page
Horizontal
82
177
88
206
103
218
1/3 Page
Vertical
255
55
275
72
287
84

Technical:

Electronic Art, press ready PDFs only accepted. Files must be provided on CD Rom. High-resolution scans need to be 300dpi and a colour print out must be supplied with electronic files marked with any instructions. An additional charge will apply to scan hi-resolution images to replace low resolution images on supplied files. Low-resolution images must be clearly indicated on file and colour laser print and original artwork (for scanning) enclosed.

Disks: Floppy disks (Mac/IBM) if files are compressed supply expansion programs., Zip 100MB 200MB, 250MB disk. CD-ROM. Files can also be sent via email and ISDN

Fonts: Supply all screen and printer fonts. Missing fonts will be replaced with a similar font and no responsibility can be taken.

Delivery address for material:

Australian Family Magazine
Level 1, 554 Burwood Rd
Hawthorn VIC 3122